Terry's Chocolate Orange: Deliciously Unsquare

Deliciously Unsquare marked their first adverting campaign in the UK for over 10 years. Terry's launch campaign included TV, outdoor and social, and featured such staples of British ‘Unsquareness’ as people watching people watching telly, cheese-rolling, croquet, Brian Blessed’s booming voice, and of course the chocolate itself: the classic ‘ball’, the multi-flavoured orange ‘Segsations’ and the new large bar.